Assistant Product Manager-高洁丝
金佰利（中国）有限公司
- 公司规模：1000-5000人
- 公司行业：快速消费品(食品、饮料、化妆品)
职位信息
- 发布日期：2022-07-22
- 工作地点：上海-黄浦区
- 工作经验：2年经验
- 学历要求：本科
- 职位月薪：1.5-2.3万
- 职位类别：品牌主管
职位描述
Responsible for Kotex premium overnight pants business growth and independently take care of Premium Silky Pants end2end and support campus channel / WECHAT platform including strategy development, brand communication and activation and product innovation.
Other responsibilities assigned by line manager.
1. Lead premium pants business strategy development for both topline and bottom line target achievement.
- Support in marketing plan development, by crafting clear competition, consumers landscape and brand dynamics, bringing effective initiatives from end to end.
- Independently management of assigned A&P budget
- Track business of product line and support with all-channel promotion strategy
2. Support product innovation and product line management, including
- Closely work with R&D to drive product innovation and ensure winning product vs key competitors.
- Cooperate with internal multi-function team to track and arrange daily production
3. Develop consumer communication and activation in all channel across offline, digital and EC environment. Identifies solutions and make recommendations to help brand gain share.
- Product communication plan and activation across all touchpoints incl. digital campaign, offline big promotion support, and all-touchpoints content creation.
- As platform owner, support to explore brand communication strategy and recruit brand user in campus channel and wechat platform to drive brand awareness and channel business.
任职要求：
?Bachelor or above
?1.5-2 or above years of marketing working experience (or related function cooperating with marketing)
?Functional/Business skills
1.Creative problem solver.
2.Ability to build, lead and deliver results with a clear sense of urgency.
3.Ability to collaborate, partner and influence people up, down and across the organization.
4.Proficient in speaking and writing in English
5.Proficient in MS Office tools including Excel and PowerPoint.
Other responsibilities assigned by line manager.
1. Lead premium pants business strategy development for both topline and bottom line target achievement.
- Support in marketing plan development, by crafting clear competition, consumers landscape and brand dynamics, bringing effective initiatives from end to end.
- Independently management of assigned A&P budget
- Track business of product line and support with all-channel promotion strategy
2. Support product innovation and product line management, including
- Closely work with R&D to drive product innovation and ensure winning product vs key competitors.
- Cooperate with internal multi-function team to track and arrange daily production
3. Develop consumer communication and activation in all channel across offline, digital and EC environment. Identifies solutions and make recommendations to help brand gain share.
- Product communication plan and activation across all touchpoints incl. digital campaign, offline big promotion support, and all-touchpoints content creation.
- As platform owner, support to explore brand communication strategy and recruit brand user in campus channel and wechat platform to drive brand awareness and channel business.
任职要求：
?Bachelor or above
?1.5-2 or above years of marketing working experience (or related function cooperating with marketing)
?Functional/Business skills
1.Creative problem solver.
2.Ability to build, lead and deliver results with a clear sense of urgency.
3.Ability to collaborate, partner and influence people up, down and across the organization.
4.Proficient in speaking and writing in English
5.Proficient in MS Office tools including Excel and PowerPoint.
公司介绍
金佰利公司是全球健康卫生护理领域的领导者。
金佰利公司是全球健康卫生护理领域的领导者。公司成立于1872年，在全球36个国家设有生产设施，雇员近5.7万人。个人健康护理用品、家庭生活用纸、商用消费产品和医疗健康护理用品是金佰利公司四大核心业务，年销售额逾200亿美元，产品销往超过175个国家和地区。
金佰利公司一直以完美质量、优质服务、公平相待而闻名，其生产的著名国际品牌产品已经成为消费者日常生活中不可分割的一部分。每天全球约有四分之一的人在使用金佰利公司的产品，并且相信这些产品将为他们的健康与生活带来更多的便利。金佰利公司在中国的业务发展始于1994年。截至目前，金佰利中国已在北京、南京、上海等地拥有3家生产机构，3000多名员工。金佰利公司致力于在中国的长期发展，大力投资旗下的各个品牌，如Kleenex®舒洁®、Huggies®好奇®、Kotex®高洁丝®、Depend®得伴*等，这些品牌已成为中国知名品牌，并赢得了成千上万中国消费者的喜爱。
详情可以链接到：金佰利中国的网站 *************************
金佰利公司是全球健康卫生护理领域的领导者。公司成立于1872年，在全球36个国家设有生产设施，雇员近5.7万人。个人健康护理用品、家庭生活用纸、商用消费产品和医疗健康护理用品是金佰利公司四大核心业务，年销售额逾200亿美元，产品销往超过175个国家和地区。
金佰利公司一直以完美质量、优质服务、公平相待而闻名，其生产的著名国际品牌产品已经成为消费者日常生活中不可分割的一部分。每天全球约有四分之一的人在使用金佰利公司的产品，并且相信这些产品将为他们的健康与生活带来更多的便利。金佰利公司在中国的业务发展始于1994年。截至目前，金佰利中国已在北京、南京、上海等地拥有3家生产机构，3000多名员工。金佰利公司致力于在中国的长期发展，大力投资旗下的各个品牌，如Kleenex®舒洁®、Huggies®好奇®、Kotex®高洁丝®、Depend®得伴*等，这些品牌已成为中国知名品牌，并赢得了成千上万中国消费者的喜爱。
详情可以链接到：金佰利中国的网站 *************************
联系方式
- Email：jblkcc@163.com
- 公司地址：上海市淡水路299号复兴SOHO12楼 (邮编：200025)
- 电话：18205156795