内容营销专家
维他奶（上海）有限公司
- 公司规模：500-1000人
- 公司性质：外资(非欧美)
- 公司行业：快速消费品(食品、饮料、化妆品)
职位信息
- 发布日期：2020-09-09
- 工作地点：上海-长宁区
- 招聘人数：1人
- 工作经验：3-4年经验
- 学历要求：大专
- 职位月薪：1-1.5万/月
- 职位类别：内容运营
职位描述
1、负责新零售渠道现有各电商平台公域私域的内容营销项目的执行及相关供应商日常绩效管理，包括不限于阿里系、京东系、社交电商系等。
2、负责快手抖音等主流社交电商平台内容搭建及流量运营规划，对接代运营商的日常内容产出及执行。
3、制定内容营销矩阵发展路线和日常种草策略，策划专题活动、热点借势、创意营销，提升用户粘性、增长粉丝数量等。
4、探索互联网内容营销/种草的商业化模式，结合公司实际业务实现内容端粉丝增长和流量变现的功能；
5、利用内容营销渠道实现线上平台和线下渠道的流量闭环。
6、协同供应商，生产具有传播力的优质内容，实现内容营销的绩效管理。
岗位要求：
1、大专及以上学历，有孵化运营过知名社交/种草电商平台内容大号的乙方工作经验或甲方新媒体运营经验者优先；
2、有一定的文字功底，喜欢并熟悉现有的互联网内容生态圈，擅长各类电商平台粉丝运营者优先考虑；
3、对全域内容种草运营及电商营销有深入理解与强烈兴趣，熟悉流量生态圈，具备一定的互联网内容营销领域流量变现或资源置换经验者优先。
4、思维活跃敏捷，具备一定的社交能力和资源整合能力，内容营销跨界联合方面有经验者优先。
公司介绍
维他奶国际集团有限公司(********)是一家专注植物饮品及食品的生产及分销商，总部设于中国香港。维他奶于1940年由罗桂祥博士创立，公司一直以来为大众提供各种高品质产品，以「美味、营养及可持续发展」作为开拓产品的方针，从而推动可持续的营养，并将社会责任及回馈社会的精神融入日常业务中。目前，集团业务遍布全球約40个市场，并在中国香港、中国内地、澳洲和新加坡设有生产基地，拥有员工7000余人。
Vitasoy International is a leading international manufacturer and distributor of plant-based food and beverages listed on the Hong Kong Stock Exchange. Established in 1940 by Dr Kwee-seong Lo, we promote sustainable nutrition through our high-quality product portfolio, integrating social responsibility into our business and contributing to the communities that we serve via nutrition based education programs. We have evolved from our beginning in Hong Kong, China and we now have more than 7,000 employees on the ground in China Hong Kong, China Mainland, Australia, Singapore, the Philippines and the United States. Our two major brands are VITASOY, which markets nutritious soy and other plant-based beverages and tofu, and VITA, a brand for tea and other ready to drink categories.
维他奶于1994年在中国深圳建立***厂房，随着业务稳步发展，陆续于上海、佛山、武汉和东莞设立生产基地，并在上海、广州、深圳设立分公司，主要生产和销售植物成分为主的饮品，包括豆奶类、其他植物饮料和茶饮料等。迄今，公司在中国内地员工人数超过4000人，维他奶亦已成为国内即饮豆奶领先品牌，在广州、深圳、上海等一线城市占较大优势。
Vitasoy establish its first Mainland China manufacturing plant in 1994. As the business grew over the years, we have expanded our manufacturing presence to Shanghai, Foshan, Wuhan and Dongguan, and have also opened regional offices in Shanghai, Guangzhou and Shenzhen with more than 4,000 employees. Today, VITASOY has become a leading brand in ready-to-drink soya milk in the domestic market with leading market shares in some of these first-tier cities.
Vitasoy International is a leading international manufacturer and distributor of plant-based food and beverages listed on the Hong Kong Stock Exchange. Established in 1940 by Dr Kwee-seong Lo, we promote sustainable nutrition through our high-quality product portfolio, integrating social responsibility into our business and contributing to the communities that we serve via nutrition based education programs. We have evolved from our beginning in Hong Kong, China and we now have more than 7,000 employees on the ground in China Hong Kong, China Mainland, Australia, Singapore, the Philippines and the United States. Our two major brands are VITASOY, which markets nutritious soy and other plant-based beverages and tofu, and VITA, a brand for tea and other ready to drink categories.
维他奶于1994年在中国深圳建立***厂房，随着业务稳步发展，陆续于上海、佛山、武汉和东莞设立生产基地，并在上海、广州、深圳设立分公司，主要生产和销售植物成分为主的饮品，包括豆奶类、其他植物饮料和茶饮料等。迄今，公司在中国内地员工人数超过4000人，维他奶亦已成为国内即饮豆奶领先品牌，在广州、深圳、上海等一线城市占较大优势。
Vitasoy establish its first Mainland China manufacturing plant in 1994. As the business grew over the years, we have expanded our manufacturing presence to Shanghai, Foshan, Wuhan and Dongguan, and have also opened regional offices in Shanghai, Guangzhou and Shenzhen with more than 4,000 employees. Today, VITASOY has become a leading brand in ready-to-drink soya milk in the domestic market with leading market shares in some of these first-tier cities.
联系方式
- Email：lindazheng@vitasoy-chn.com
- 公司地址：上海市长宁区愚园路1258号绿地商务大厦21楼 (邮编：201613)