蚌埠招聘

职位描述：
Department Description:
CMKT Marketing Communication
Tasks Description
Position: Major Tasks
1. Lead the team to collaborate with Crop Managers to establish
effective measurement and process to evaluate the development of brand
management and M-Com campaign programs including supporting BCS Agri-
Solution branding and provide info to support
2. Monitor and direct the preparation and contents for brochures,
displays and posters for sales activities, tradeshows, events and other
external appearances of the organization, Ensure the quality of the
development of locally relevant literature, promotional materials,
advertising and sponsorship campaigns to enhance the launch of new
products and the growth of existing ones
3. Collaborate with Regional Marketing Managers to ensure the alignment
of branding, of promotional materials, and ads, and any regional /
provincial promotional campaigns and activities
4. Ensure the development and implementation of communication strategies
to strengthen customer centricity through digital marketing and social
media, while ensuring compliance with corporate standards/guidelines
5. Partner with global digital marketing team and local professional
agencies to explore, develop and implement e-commerce/digital
communication activities
6. Provide support to Global/APAC Marketing excellent initiatives like
SkillCap and roll-out at country level.
7. Lead, design and pilot CRM and BASE system including but not limited
to Channel Operation management, KA management and China Customer
Loyalty Program, ensure the successful roll-out.
8. Provide inspired leadership among team members to promote a positive
working culture in line with Bayer LIFE values. Set performance
standards and give timely feedback on subordinates’ performance. The
incumbent is responsible to hold performance review and development
dialogue with his/her staff, and recommends talents for further
development. The incumbent is also responsible to ensure subordinates
actions are in compliance with Bayer’s policies, rules and regulations
Requirements Description
Position: Skills,...
Education and experiences:
Bachelor's or master's degree in marketing, communication, business or
related field
At least 5 years of industry experience
Understanding of the China crop protection market
At least 1 years of e-commerce and MCM experience
High standard in verbal and written English is essential


Skills:
Strond leadership to promote a positive working culture in line with
Bayer LIFE values
Able to focus, organize and prioritize
Ease of interpretation of the concepts of communication strategy
举报 分享

拜耳作物科学（中国）有限公司

Bayer CropScience Headquartered in Monheim, Germany, Bayer CropScience is one of the world's leading innovative cropscience companies in the area of crop protection, non agricultural pest-control, seeds and plant biotechnology. The company is structured into six business operations units: four regional crop protection units and two units responsible for Environmental Science and BioScience. As the partner of high quality food, feedstuff, and fibre industry we offer an outstanding range of products and extensive service backup for modern, sustainable agriculture as well as for non-agricultural applications. Bayer CropScience has about 17,800 employees located in more than 120 countries, and we are close to our customers all the time with our products and services.
Bayer CropScience China Headquartered in Beijing and with its manufacturing base in Hangzhou, our business covers production and sales of high quality, high effect, safe, healthy, and innocuous pesticide, fungicide, and herbicide to help farmers improve quality of crops and increase yield.
There are around 700 billion peasants in China, nearly all of them desiderate crop protection, the 45 categories of products we have developed provide the most extensive rage of products in Chinese market. We have currently built up business ties with 23 regions in China and are ready to provide the highest quality service to our customers all the while.

拜耳作物科学 总部位于德国蒙海姆，是作物保护、害虫控制、种子和植物生物工程学等领域的全球领先者，作为高品质食物、饲料和纤维生产行业的合作伙伴，公司致力于为现代可持续发展农业和非农业应用提供全面解决办法。拜耳作物科学由六个业务运营部门组成，四个地区作物保护部门，一个环境科学部门，和一个生物科学部门。拜耳作物科学在全球拥有17,800名员工, 遍布全球120多个国家，通过我们的产品和服务时刻贴近我们的客户。
拜耳作物科学（中国）总部位于北京，生产基地位于杭州，主要生产和销售有益于健康的优质、高效、安全、无公害的杀虫剂、杀菌剂、除草剂等作物保护产品，帮助农民提高作物质量和产量。中国约有7亿农民，几乎全部亟需作物保护, 拜耳作物科学现已开发出45种不同产品，在中国作物保护产品范围最为广泛，目前与中国23个地区建立了业务往来，时刻为我们的客户提供最优质的服务。