CRM Analysis Consultant
聚思鸿信息技术服务Concentrix
- 公司规模:1000-5000人
- 公司性质:外资(欧美)
- 公司行业:外包服务
职位信息
- 发布日期:2018-03-03
- 工作地点:上海
- 工作经验:8-9年经验
- 学历要求:本科
- 职位月薪:1.5-2.5万/月
- 职位类别:营运主管
职位描述
[Job Description]
1) CRM Marketing Strategy & Analysis Consulting
: Cosmetic Industry Client’s CRM Program self-diagnostic or Assess it comparing with other competitors.
: Consulting with client CRM team about membership program renewal, Customer Care Program by segmentation(Life Cycle etc.), How to increase Retention rate etc.
: Proposal on Campaign planning or operating details such as offer, channel, targeting, contents etc. (via wechat, SMS, Tmall etc.)
: Insight/Benchmarking report on Market trend/New-tech/Marketing in China. (e.g Fintech, Alipay, Hot brand researching especially cosmetic brand, wechat campaign trends etc.)
: Insight report(Big data analysis) on Customers/Revenue/products/Campaign such as persona, Carnivalization between ex and new products etc.
(e.g membership simulation, feature of customer who buying cosmetic(Base/color/skincare) etc.)
required skills to understand DB Structure or Big Data.
2) Management/Communication
: As control tower in china, manage other 2 Junior Consultants working on operating and analysis using SQL
: As control tower, internally communicate in Chinese/English with global management team (including planning New Services like Machine learning)
: As consultant, communicate with 3rd-party or Agency etc. if clients want
: communicate with client’s IT team to discuss new DB structure, the right to DB access, BI Report or PI(Personal Information) Processing Agreement etc.
[Required Experience & Skills]
- At least 5 years of CRM marketing Experience
- Familiar with Big-data, business analysis and campaign solution process
- Fluent English
- Skilled use of EXCEL for data analysis
- Skilled use of PPT for reporting
- Having basic knowledge about SQL/Statistical tools.
- Communication skill
职能类别: 营运主管
公司介绍
我们创造更好的业务成果,并通过技术、设计、数据、流程和人员帮助我们的客户脱颖而出。Concentrix为关键垂直行业的客户提供服务:科技和消费电子、零售、旅游和电子商务、银行、金融服务和保险、医疗保健、通信和媒体、汽车,以及能源和公共部门。
迄今为止,Concentrix中国已拥有大连、重庆、佛山、北京、上海、深圳、苏州、贵阳和西安9个运营、开发与销售中心,在职员工超1万人。在保持全球一致性的同时,我们能够兼顾中国地区的市场差异,为多个国家和地区的客户提供消费者互动解决方案,涵盖客户关系管理、商业分析与洞察、流程自动化、财务与资产管理、咨询、IT服务、技术资产、数字化营销等多项服务。
联系方式
- Email:yu.pei@concentrix.com
- 公司地址:大连市沙河口区软件园9号楼